Schedule and publish a post

Scheduling and publishing are paid features. On the Free plan the Schedule post button opens an upgrade prompt instead of the composer.

Open the composer

Click Schedule post on the Dashboard. The composer walks you through:

1. What you are posting: video, image, carousel, or text.
2. Channels: your connected accounts. Only the ones that support the chosen media type are selectable (a text post hides video-only platforms).
3. Project (optional): link the post to a project. If you do, scheduling moves that project to the final stage of your pipeline.
4. File: pick from your Asset Vault or upload a new file. With a project linked, the Vault list narrows to that project's files. You do not have to wait for an upload to finish: hit Schedule or Publish while it is still uploading and it completes in the background, with a toast when done. (This step is skipped for text posts.)
5. Caption: one caption shared across the chosen channels, plus any extra field a platform requires, such as a Title for YouTube.
6. Platform settings: per-platform options for the channels you picked. See Per-platform settings. Leave them at their defaults if you are not sure.
7. YouTube thumbnail (video posts with YouTube selected): auto-filled from the linked project's chosen thumbnail; upload a different image and it is saved back to the project too. Vertical videos publish as YouTube Shorts, which do not support custom thumbnails, so the step is skipped for those.
8. When: schedule a date and time, or publish immediately.

Limits and validation

Each platform has its own caption length and media limits; the composer enforces the tightest one across your selected channels, so a post that passes will be accepted everywhere you picked.

After you hit Schedule

You get a confirmation, and the post appears in the Dashboard's Publishing queue (Scheduled / Publishing / Failed) and on the Calendar marked with an up arrow. From either place you can edit, retry, cancel, or delete it. See Manage the publishing queue.