CoveDeck vs Metricool

Metricool is built to report on performance. CoveDeck is built to produce the work, then shows you how it did.

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What Metricool is good at

Credit where it is due

We would rather you picked the right tool than picked ours. Here is what Metricool genuinely does well.

Reporting depth. If your job involves handing a client a document full of numbers every month, that is squarely what Metricool is for.

Breadth of connected data sources and benchmarking, which matters a lot to agencies managing accounts they did not build.

Serving several unrelated client accounts from one login without them bleeding into each other.

The real difference

Reporting on the work is not the same as doing it

Analytics tell you the Tuesday video underperformed. They do not help you write the next one, hold the footage, or get your editor the notes. Metricool is excellent at the measurement end and does not try to be anything else. CoveDeck puts analytics next to the pipeline that produced the numbers, so the answer to a bad week is a change you make in the same tool.

Side by side

Feature by feature

Capabilities only, no prices: both products change theirs, and a stale number helps nobody.

CoveDeck compared with Metricool, feature by feature
CapabilityCoveDeckMetricool
Cross-channel analyticsYesYes
Schedule to several platforms at onceYesYes
Content calendarYesYes
Project pipeline with your own stagesYes-
Script writing with a teleprompterYes-
Raw footage storage with previewsYes-
Video review with timecoded commentsYes-

Checked against Metricool on September 16, 2026. Spotted something out of date? Tell us and we will fix it.

The honest answer

So which one should you use?

Stick with Metricool

Choose Metricool if reporting is the deliverable: you manage accounts for other people and the monthly numbers document is the thing you are actually paid for.

Try CoveDeck

Choose CoveDeck if the channel is yours, you want the numbers to change what you make next, and you would rather not run a separate tool for the making part.

See the part Metricool leaves out

Start on the free plan and move a video through the whole pipeline yourself. No card needed.